By now everyone knows that keywords and SEO go hand in hand with one another. They are one of the main elements of optimizing your website and they must be paid attention to. However, many people overlook some of the smaller details with keywords that end up making a big difference in your success.
One of the overlooked factors that people don’t give much attention to is how many keywords you should target on a single web page. The truth is that many people want to do too much when they work with SEO. It’s easy to get ahead of yourself and try to cram tons of keywords on one page, assuming that the more you use the better. However, that’s not really the way that it works.
In actuality, SEO takes much more precision than that. There was a time when SEO first picked up steam when that kind of strategy may have worked. At that time, a lack of competition and a lack of sophistication made basic SEO strategies such as this work.
Today, many people practicing SEO try to target too many keywords on a single webpage. They figure, if I have 25 figures I’m trying to rank for, I should try to make every one of my web pages get ranked for all of those keywords. It’s like playing the percentages, giving yourself more options and therefore ensuring that you’ll see great results.
However, in actuality the opposite is true. More is less when it comes to SEO and the number of keywords you are trying to target. By targeting too many on a single web page, you aren’t doing anything but thinning out your focus. You’ll also likely be including so many keywords that your content will come across as spam to both the search engines and your visitors.
So what’s the solution for how many keywords to include? There is no exact number, but a good start is to target 2 to 3 keywords per page with your SEO strategies. Then, if you have a dozen pages on your website and that list of 25 keywords, you can make each page go after about 2, and you’ll be targeting every one of your keywords. You’ll be reducing the overload and making your site much more specific and targeted. Your SEO results will quickly improve and your rankings will soar.
When you divide your keywords up onto individual pages like this for SEO, then you’ll be able to target each and every one of them more effectively. If you have 20 web pages on your site and 50 keywords, you can dedicate each page to two or three of them, expanding your scope and your presence in the search engines.
Therefore it’s important to use common sense and base your judgments according to how much content you have, and what looks natural to you as you look at your page. Remember that with SEO, most people try to do entirely way too much. Keep it simple and keep your focus to 2 or 3 keywords per web page.
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